{"title":"Med Spa Statistics & Research (2026)","url":"https://medspastandard.com/statistics/","snapshot":"2026-10-30","source":"MedSpaStandard directory snapshot 2026-10-30 (https://medspastandard.com/statistics/)","numbers":[{"id":"total","label":"US med spas","value":53215,"display":"53,215","kind":"count","n":null,"denominator":null,"scope":"national","statement":"There are 53,215 med spas in the United States in the MedSpaStandard directory, as of October 2026."},{"id":"per100k","label":"per 100,000 residents","value":15.6464,"display":"15.6","kind":"rate","n":null,"denominator":null,"scope":"national","statement":"There are 15.6 med spas per 100,000 US residents in the MedSpaStandard directory, as of October 2026."},{"id":"botox","label":"offer Botox","value":71.62,"display":"72%","kind":"share","n":38113,"denominator":53215,"scope":"national","statement":"72% of US med spas offer Botox, according to MedSpaStandard directory data for October 2026."},{"id":"priced","label":"publish a price online","value":6.4,"display":"6.4%","kind":"share","n":3054,"denominator":47731,"scope":"national","statement":"Only 6.4% of US med spas with a website publish a treatment price, according to MedSpaStandard directory data for October 2026."},{"id":"botox_price","label":"median Botox price per unit","value":11,"display":"$11","kind":"median","n":1564,"denominator":null,"scope":"national","statement":"The median published Botox price is $11 per unit (1,564 med spa websites), according to MedSpaStandard directory data for October 2026."},{"id":"avg_rating","label":"average Google rating","value":4.8371,"display":"4.84","kind":"avg","n":6311810,"denominator":47962,"scope":"national","statement":"US med spas average 4.84 stars across 6,311,810 Google reviews, according to MedSpaStandard directory data for October 2026."},{"id":"chains","label":"chain locations","value":2.91,"display":"2.9%","kind":"share","n":1546,"denominator":53215,"scope":"national","statement":"2.9% of US med spas belong to a national chain, according to MedSpaStandard directory data for October 2026."},{"id":"treatments","label":"treatments tracked","value":81,"display":"81","kind":"count","n":null,"denominator":null,"scope":"national","statement":"MedSpaStandard tracks 81 treatments across every US state, as of October 2026."}],"table":null,"caveats":["Counts are Google Maps listings we classify as med spas, so they include dermatology and plastic surgery practices that offer med spa treatments and exclude spas without a Google listing.","Prices are published prices on med spa websites: we keep each spa's lowest posted price, which often is an introductory or member price, so the typical bill is higher."]}